Essex: Mums wait 12 weeks for plush prams
Mums are queuing up to get their hands on a classically designed pram favoured by royals and celebrities such as Catherine Zeta Jones.
Buyers of Silver Cross prams, dubbed the "Bentley for Babies", face a 12-week wait for their orders because of a demand for them nationwide.
Kindercare has a list of people waiting for the hand-made prams to come into stock so they can have a look at them before parting with their cash.
The coach-built pram has been around since 1877 but production stopped last year when Silver Cross went into receivership.
However, to the joy of fans world-wide, the prams have made a come-back after Silver Cross was bought by toy importer, David Halsall International.
Helen Earp, shop-assistant at Kindercare, said: "We have one lady who insists on buying a Silver Cross everytime she has a new grandchild. They are in high demand but we cannot even stock one to show-off because of the 12-week wait for orders."
Published Thursday, August 14, 2003